Operation Growth
Welcome
Children’s Miracle Network Hospitals has been engaged in a year-long effort to examine our current operating model and determine the best approach to fund aggressive growth in fundraising for our member hospitals. Our
Five – Year Strategic Plan, (view or download here) approved by the Board of Trustees in October 2011, defines the goals, strategies and tactics needed to quadruple Children’s Miracle Network Hospitals’ fundraising for local children’s hospitals. This plan calls for CMN Hospitals programs and partnerships to generate $372 million annually by 2016 on the way to a goal of $1 billion annually by 2022.
From the Strategic Plan flows an Annual Operating Plan (view or download here) which establishes the specific timing and actions we will take each year to advance toward the goal. In the past two years, we have achieved fundraising growth of 13% and 14% beating the established 8% compound annual growth rate called for in the strategy. We believe we have the momentum needed to keep moving toward the goal.
The Operating Model White Paper (view or download here) describes the problem with our current operating model. Basically, it won’t provide enough funding to resource raising a billion dollars annually. We need to invest in ideas, people and technology in order to grow aggressively. The white paper also describes the processes used by the Board of Trustees Operating Model Subcommittee and National Staff to identify the funding levers we might pull.
An appendix to the white paper is the Fundraising and Cost Projections to 2022 (view or download here) This document provides an overview of where the fundraising growth will come from by fundraising category and provides the estimated corresponding costs.
A series of eight Town Hall Conference Calls were held with various stakeholder groups including member hospitals, corporate partners and board members. The calls were followed by an online survey to gather feedback from stakeholders on the topics discussed in the calls. These conversations and Online Survey Results (view or download here) helped us create a list of Guiding Principles (view or download here) that were used in developing a new model.
The Children’s Miracle Network Hospitals 2015-17 US Financial Model (view or download here) provides an overview of the model. It describes how the membership fees will be calculated for the three-year period and how other funding elements will be folded into the model as they are developed.
On December 2nd, an estimated Membership Fee Schedule for 2015-17 will be sent to each member hospital’s program director and chief development officer listed in Mission Control (CMN Hospitals Intranet) in advance of the December 3rd Program Director’s Monthly Conference Call. If you have not received your schedule by 8 a.m. Mountain Time on December 2nd, please click here (dflurer@cmnhospitals.org) to send us a message with your name, your hospital name and market name and we will send your market’s membership fee schedule ASAP.