The Power of Radiothon – Testimonials from Radio Industry Leaders

Find out what radio industry leaders are saying about CMN Hospitals’ Radiothons.

“Radiothon is an excellent platform for a radio station to connect with both its audience and the community. Making a difference in children’s lives is something that universally connects people. Participating in Radiothon is the bridge radio stations have with their listeners that differentiates them from the competition.” 

Drew M. Horowitz, President & COO

Hubbard Radio

 

“Children’s Miracle Network Hospitals’ Radiothon is an incredible event that unites our company, our employees, our advertisers and our listeners. It brings out the best in all of us and directly benefits families and children in the local communities we serve every day. We are proud to have been part of the Radiothon for the past 10 years and look forward to being part of its continued success.”

Mario M. Carrera, Chief Revenue Officer

Entravision

 

“I started doing CMN radiothons 25 years ago and I’ve seen firsthand how these events unite your listeners, add depth to your brand and raise money for a local organization that impacts everyone in your community. A CMN Hospital Radiothon allows your personalities to grow through storytelling and introduces your listeners to the real heroes in your hometown. And the best part is that every penny you raise makes your community stronger by helping local kids and families.”

Jon Zellner, Executive Vice President | Programming Operations,

National Programming Group

iHeartMedia

 

“Radiothon is a great way to endear yourself to your local community by helping sick kids. CMN Radiothons offer a unique opportunity to connect with your local audience at an emotional level that builds trust and help the station differentiate itself from your competitors. Growing ratings is a side-benefit as being involved with CMN helps us make our radio stations more memorable and that leads to audience growth.”

Mike McVay, EVP/Content & Programming

Cumulus Media & Westwood One Radio Network

 

“Our mission is to find ways to serve and uplift our community and the Give-A-Thon (our Radiothon) provides us an incredible opportunity to do just that; as we go all-in to drive awareness for our CMN hospital, and raise huge sums of money to benefit sick kids and their families by sharing remarkable stories of hope and miracles that emotionally connect our brands with our audience, our partners, our community and our world-class hospital.

Ryan Hatch, VP, Content and Operations

Bonneville Phoenix

 

“Radiothon is the most important thing we get to do every year, period.  It’s a chance to show listeners our hearts.  It gives the radio station heart AND purpose.  Radiothon is a partnership that makes a difference, and one that has made us better at what we do – and that is connecting!  It’s work that matters. We love it!”

Murphy, Sam & Jodi – Nationally Syndicated Morning show

 

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